Consists of marketing, management, entrepreneurship, careers, negotiations, presentation, stock market and economy.
World Affairs
Business & FinanceBy MarketingTheory.net
12 months ago
Marketing is an art form and an acquired skill. It also gives you a way to either get more people to do what you want (purchase your product, visit your blog, vote for your candidate, etc.) or convince people that you have no clue. Like a bad date, a bad campaign can leave a bad taste in the mouth of one person and a disaster can leave you with a tarnished reputation. Someone I know just re-entered the dating scene and is being reminded of some of the unpleasantness that comes with it. Some of the dating pitfalls reminded me of marketing mistakes, so I thought I'd share them with you.
5. Sixth Sense
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World AffairsBusiness & FinanceBy jmalmberg
12 months ago
In part 1 of our series we discussed a number of factors that are impacting how the personal data we all provide to companies is bought and sold. In this segment, we’re going to look at our broken political process, and why it is having such a negative impact both credit and privacy. It’s all about the money! In the 2004 election alone, the financial industry contributed more than $330 Million to campaigns. That is more than $1 for every man, woman and child living in the United States and it represents nearly a six fold increase in industry donations since 1990. The 2008 election cycle saw an even more dramatic increase with more than $463 Million in donations from the financial services industry. This kind of money makes it very difficult for consumer voices to be heard. It also makes it very difficult for our politicians to represent their constituents rather than large corporate donors, and this is just from one industry. Election Cycle | Total Contributions | Soft Money Contributions | Donations to Democrats | Donations to Republicans | % to Dems | % to Repubs | 2004* | $339,898,747 | N/A | $140,961,059 | $197,997,296 | 41% | 59% | 2008 | $463,472,524 | N/A | $234,776,491 | $227,764,813 | 51% | 49% |
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World AffairsBusiness & FinanceBy moneyblogger
12 months ago
With the economy slowing down and people losing jobs, it is becoming more and more difficult for people to put food on the table. I am starting this blog with the intention of letting people know what they can probably do to save more.
So, how does one save? Simple logic - either increase your income or reduce your expenses. With the former becoming more and more difficult for almost everybody the need to reduce the unwanted expenses is the only option. So here are some things that you could do to save :
1) Know your expenses
Keep track of where your cash is going every month. The best way to do that would be to make a budget.
2) Prioritize
Prioritize and choose what you need to buy and what you want to buy. Differentiate between necessities and luxuries. You can do without the luxuries but not without necessities.
3) Cook by yourself
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World AffairsBusiness & FinanceBy InvestaMania
12 months ago
There are some stocks that just can't be worth $1 (or some number around this). This happens to be the case of Citigroup and some of its buddies such as Bank of America. This is the catch: The stock either goes to ZERO or it goes well above ZERO. I'm going to use Citigroup as my case-in-point and then extend the argument to Bank of America. However, you can apply the same ideas to a lot of similar companies that have been hit in the current crisis.
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World AffairsBusiness & FinanceBy MartinZwilling
12 months ago
Every time I see a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends.
But “buzz-worthy” and “viral” are illusions that cost real money to create. In a business plan these are called marketing campaigns, which continue to rise in cost. Here are three elements of most viral marketing campaigns:
- Hire brand evangelists. Think of a brand evangelist team online as people blogging about your product, or posting links to it in every forum. Brand evangelists offline talk up your product lines at cocktail parties or recommend your services to friends while watching their kids' soccer game.
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World AffairsBusiness & FinanceBy SherylH
12 months ago
 I've been reviewing several personal financial sites lately and I just realized that I don't have any goals. Sure I have goals floating around in my mind about everyday life, but what am I doing for my financial stability? How can I expect to achieve anything if I first haven't set a goal...even if it is small and short-term.
First things first...I opened my bank statement today and headed straight to the "Interest Earned" section. Well, Lordy be, I don't think I will be reaching any goals, not even the smallest inkling of a goal, with the whopping $0.14 I earned for the month of December. That incident caused the "creation" of my first financial goal...to earn more interest than the cost of a piece of peppermint on my hard earned dollars.
Goal #1 - Earn a higher interest rate ~ Accomplished ~
I opened a high yielding online checking account last night to get started. Instead of earning an APR of .21%, my new online checking account is earning 3.92% APR. There were higher yielding accounts available, but the bill pay feature is very important to me and this one seemed to be the best. This will be my first comparison test.
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