As I have discussed before Keyword Research should be the first task to be completed when you decide to use SEO on your website. After you have a specific market in mind then you can carry on to using the Keyword Research tools listed in the above article to discover the perfect keywords for your website.
The way that I perform keyword research is that I figure out the market that I should be analysing for keywords and open up a couple of my Keyword tool accounts and software as well as opening up word. I then move on to finding some overall keywords for that market after this has been done I carry on to researching these chosen keywords to find keywords related to those keywords and repeat the process here until I find keywords with a high enough amount of searches and low competition that it is worth my time to rank for the keywords.
For example
The market I want to enter is Internet Marketing
I research Internet Marketing and find several interesting keywords that are relevant to my site.
1. Internet Marketing Articles
2. Internet Marketing Tutorials
3. Internet Marketing Blog
4. Tips for Internet Marketing
I then carry on to research each of these keywords and find keywords related to these keywords.
1.
Internet Marketing Articles (From the first keyword search)
- Articles on Internet Marketing
- Marketing Articles
- Useful Internet Marketing Articles
I realise that these selected keywords have enough searches and low enough competition to focus on ranking for them.
This is a basic example of how you can do Keyword Research, it can be easier and harder than this but it all depends on your market.
If you want more information on performing Keyword Reseach such as a nice 1,500 word article just dedicated to keyword research then check out my
How to perform keyword research article.
