Powered by:
Ayelet Noff, aka Blonde 2.0 specializes in helping brands use social media tools such as social networks and the blogosphere in order to create brand awareness, recruit employees or achieve any other goal. This is a special blog: you have to be invited by Blonde 2.0 in order to submit posts (even Nuggets) in this blog. Instead of the regular prizes, Blonde 2.0 will write a post about the winners of the weekly competition in her own popular blog, thus increasing traffic and exposure to you and you personal blog as well.
In this blog you will learn what makes an application viral, how to enhance your blog, how to create brand awareness using social media tools, and more!
Partnerships
Social MediaBy blonde20
11 months ago
 Sarah Lacy is a busy lady. She co-hosts the Web video show Yahoo! Tech Ticker, writes and edits for TechCrunch and is a columnist for BusinessWeek. As if that wasn't enough, she has written a book: Once You're Lucky, Twice You're Good which is about the rise of Web 2.0 and is now working on her second book which will be about global entrepreneurship. How she finds the time for all this is beyond me, but we’ve been very lucky to have her in Israel for the past week-and-a-half and she has been a constant presence at events like Garage Geeks and Kinernet. She has also been quitecandid about her thoughts on the condition of the venture capital/ start-up ecosystem in Israel.
Last week at the Innovation Luncheon we had Sarah to ourselves and she graciously gave us a short talk about the current state of state of affairs in Silicon Valley and the wider tech industry. As promised here is the video of Sarah’s talk: [photo by Yaniv Golan] |
| Continue reading... |
PartnershipsSocial MediaBy blonde20
11 months ago
While I was at the DLD conference back in January I was lucky enough to get the chance meet Ito Morabito the famed industrial designer who designs under the name Ora Ito. He is something of an Internet pioneer; while at a magazine called Crash he created virtual products for virtual brands. The idea, he said, "was to make fake publicity for fake products that looked real". He put these products on the Internet, and soon a Swiss collector was asking to buy the nonexistent watch he had seen on the Web site. Since then he has built the Ora Ito brand into an international tour-de-force in the world of industrial design. His impressive client list now includes Nike, Heineken, Adidas, the furniture manufacturer Cappellini and the lighting giant Artemide.
More recently he was also on the judging panel of The Crane TV contest. A good video about his life and work can be seen here.
I sat down with him for a conversation about technology, design and where the two meet. See the full interview below.
|
| Continue reading... |
PartnershipsSocial MediaBy blonde20
12 months ago
The Facebook photos application has been by far Facebook’s biggest success, the easy to use interface for uploading pics from your computer and then brilliant point-and-click tagging of friends has proved intensely viral; there are now more than fifteen billion photos on Facebook, making it the largest collection of pictures in human history. More than 850 million new photos are uploaded a month with no signs of slowing down, and Facebook’s servers display twenty billion photos every month.
The question is; how many of those pictures are of you? Well you know how many of them you’ve been tagged in but how many photos are out there that you have no idea about? A new application launched today aims to answer that question.
Photo-Finder will go through all the albums in Facebook that your account has access to, and using their fast, powerful and accurate facial recognition technology, scan Facebook to find untagged photos and let you browse through the results. There’s no need to train Photo Finder, it does that for you. Photo Finder shows you all of the results sorted by accuracy or date, letting you review its findings so that future searches become more accurate. With Photo Finder you also get notified whenever a photo of you gets posted, even if no one tagged it. Photo-finder lets you know first and gives you the chance to hide potentially embarrassing photos from other Photo Finder users.
|
| Continue reading... |
PartnershipsSocial MediaBy blonde20
12 months ago
One of the companies that I got the chance to talk to at SeedCamp Tel Aviv was wePapers, a new academic social sharing network where college and university students can work together in study groups and publish academic documents online. I spoke to Co-Founder Hanan Weiskopf, who described to me what makes wePapers unique, what their revenue model is and what they plan for the future. wePapers, which launched their public beta two months ago after eighteen months of development, offers two key features. The first feature gives students the opportunity to upload documents that, as Hanan said, "would otherwise end up in a garbage can." Instead of the knowledge in these documents going to waste users can upload, preview and share them with other students. The other key feature of wePapers is that it is a platform for student collaboration through study groups. They have also partnered with Yedda to create a Q&A section on the site. I asked Hanan how wePapers is different from applications like Google Docs |
| Continue reading... |
PartnershipsSocial MediaBy blonde20
12 months ago
It seems that every major voice in the tech Blogosphere has at one time or another called for a Web-enabled tablet PC that would give us the capability for full mobile touch-computing, saving us the need to carry around that pesky keyboard. In the post iPhone world it’s easy to imagine how a tablet could be very popular, we iPhone users love to touch the Internet, a bigger platform seems a natural evolution and the guys at TechCrunch seem to want one so bad that they’ve actually built one. Others constantly predict that any day now Apple will announce the “iPod Touch HD”.
In all this hoopla one tiny European start-up called AND:mobile has actually built a full functional touch-tablet, with a full Internet browser and an applications platform, the tablet is called iFrame. They are planning on licensing their technology to major OEMs to bring their tablet to the consumer market. At Seedcamp Paris I met Oliver Seres the founder and CEO of AND:mobile, to talk about the tablet PC and being a European entrepreneur. See the full interview below.
 |
| Continue reading... |
PartnershipsSocial MediaBy blonde20
12 months ago
How early do kids start playing online? It’s been well documented in studies going back almost twenty years that children as young as five play PC and console games, but more recently trends have started showing that kids are migrating their gaming habits online. According to Pew Research around 75% of kids and tweens aged 5-12 in the United States play casual games online and the numbers are only slightly less in Western Europe. In retrospection it seems obvious that casual Web gaming with its simple, fast gameplay geared towards instant gratification would be a perfect fit for the ever shortening attention spans of today’s kids.
One start-up looking to position itself as a leader in this field is the Rehovot, Israel based Shidonni , The company’s site can animate the drawings of children. If your child draws a dog, for instance, Shidonni’s software can make that dog move, dance and beg for food. At Seedcamp Tel-Aviv a few weeks ago I caught up with Guy Bendov, head of marketing and business development at Shidonni to talk about the company and their virtual pet product for kids. See the full interview below.
 |
| Continue reading... |
